Consumer Goods and Building Technology
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Consumer Goods and Building Technology sales

1Pursuant to IFRS, without discontinued operations

Our Consumer Goods and Building Technology business sector felt the effects of the slowdown in the construction and consumer goods industries in 2008. Nonetheless, sales of power tools, heating technology, security systems, and household appliances increased slightly, by 1.4 percent, to 11.9 billion euros. In a difficult business environment, we were able to increase our market share worldwide. Key factors in this success were our innovative strength, the brisk pace of our innovations, and our broad spectrum of resource-conserving, ecofriendly, and technologically leading products. We also strengthened our business through acquisitions and investments, and further expanded our global presence in countries such as China, Italy, Canada, Switzerland, and the United States.