CES® 2025: Coded #LikeABosch
Bosch is presenting software and AI-enabled solutions for a better life.
Whether it’s magneto ignition, ABS and ESP or the production of MEMS sensors — as a long-standing technology leader, Bosch has always driven innovations that improve people's lives. At the same time our evolution from a traditional manufacturing to a high-tech company has opened up new opportunities for delivering life-enhancing innovations in the digital sphere. At CES 2025 in Las Vegas, we will be demonstrating how we’re creating software and AI-enabled solutions “Invented for life”. From January 7 to 10, 2025, you can discover innovative solutions and services that are “Coded #LikeABosch” at the Bosch booth no. 16203 in the Central Hall of the Las Vegas Convention Center.
Coded #LikeABosch
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What to expect
Our exhibition stand is divided into the areas of Mobility, Living and Manufacturing. In all areas, Bosch is presenting how we use software as an enabler to enhance existing hardware and thus create additional value and improve the user experience.
Coded for Mobility
Driving the future of mobility with software-based solutions
- Vehicle Motion Management
- Video perception modules with AI inside
- Services for fleets
- Smart Logging Solution
- Interior sensing solutions for vehicles
- Race Connect
- Software-defined vehicle
…and much more
Coded for Living
Smart, connected home integration and AI features
- Smart Home System with matter integration
- AI oven
- Air Condition and Air purifier with matter integration
- AI based wall scanner
- Multi-modal AI Agent for Infant Care
- Connected Biking, Flow App including AI based Range Control
- Sensors for wearables and hearables
…and much more
Coded for Manufacturing
Automated and AI-based battery manufacturing
- Digital and AI based manufacturing and automation solutions
- Factory Automation with ctrlX OS
- GenAI powered XR service manual
…and much more
Dates and events
| Day and time | Event | Location |
|---|---|---|
| Day and time Monday, January 6, 2025 9:00–9:45 PST / 18:00–18:45 CET | Event Press conference Dr. Tanja Rückert, member of the board of management of Robert Bosch GmbH, and Paul Thomas, president of Bosch in North America | Location |
| Day and time Tuesday, January 7, 2025 11:20–11:50 a.m. PST / 8:20–8:50 p.m. CET | Event Software defined reality: Achieving consumer expectations for software-defined vehicle Thomas Irawan, president of ETAS GmbH, and Stefan Buerkle, regional president Cross-Domain Computing Solutions Americas | Location West Hall Mobility Stage |
| Day and time Wednesday, January 8, 2025 9:40–10:10 a.m. PST / 6:40–7:10 p.m. CET | Event Enabling electrification options for consumers as the market shifts Peter Tadros, regional president Power Solutions, and Kevin O’Keefe, regional president Electrified Motion at Bosch | Location West Hall Mobility Stage |
| Day and time Thursday, January 9, 2025 9:40–10:10 a.m. PST / 6:40–7:10 p.m. CET | Event Intelligent production and automation transform battery manufacturing Sabrina Rathgeber, director Global Battery Business at Bosch | Location West Hall Mobility Stage |
| Day and time Thursday, January 9, 2025 11 a.m. PST / 8 p.m. CET | Event Panel: What’s Next in Vehicle Tech? Fedra Ribeiro, executive vice president sales Cross-Domain Computing Solutions at Bosch | Location Las Vegas Convention Center West - W219 |
| Day and time Thursday, January 9, 2025 2 p.m. PST / 11 p.m. CET | Event Panel: Trends in Electric Car Consumption: Who, What, Where Sabrina Rathgeber, director Global Battery Business at Bosch | Location Las Vegas Convention Center West - W219 |
| Day and time Thursday, January 9, 2025 3 p.m. PST / 12 p.m. CET | Event Panel: Predictive AI: Transforming Customer Service and Business Davie Sweis, chief digital officer at the Global Business Services at Bosch | Location Las Vegas Convention Center North - N261 |
